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Trendzer Blog - Recent Articles

Adding value to your customer base with an MSP

Adding value to your customer base with an MSP

Date: 22 July 2016

A managed service provider (MSP) is a company that offers and manages a set of remote IT services to your clients on a monthly subscription model. It’s an easy way to bridge the gap between the capacity of your IT department and the increasing demand your customers have for fast-moving Cloud business technology.

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The SEO strategy for SMEs: long tail keywords

Date: 1 July 2016

It’s becoming harder and harder for your website to be found in search engines. More companies are spending money on SEO and search advertising, and Google is giving ads more space on the results page. In order to compete as a small or medium-sized business, you need to change your SEO strategy: stop focusing on head terms and embrace the long tail keyword. 

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The SEO strategy for SMEs: long tail keywords
5 How secure is the Cloud?

How secure is the Cloud?

Date: 24 June 2016

For many businesses, moving your sensitive data to the Cloud, will feel like a less secure option than just keeping their files on your home or work computer. Understandably, because the Cloud is a network of servers outside of your control, and it’s run by another business. How could that be more secure than your own trusted hard drive or server? In this article, we will explain why it’s a myth that the Cloud is insecure. There are always security fears, but you are much safer in the Cloud than out. Cloud security sits mainly with the measures you can take yourself, so we also share some tips on what you can do to keep your Cloud storage secure.

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The Hashtag: What is it and how do you use it?

Date: 17 June 2016

If you’re fairly new to social media, you might not understand the point of adding hashtags to your updates. After the success of hashtags on Twitter, many social networks now also feature them. The purpose of hashtags for small businesses is that you can increase the visibility of your social media profile – with the ultimate goal of more followers and customers. In this article, we will explain how hashtags work and how you can use them to increase the network of fans for your business social media accounts.

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The Hashtag: What is it and how do you use it?