When you are looking for improvement for your small business, are you confident in finding it?

No matter the length of time you have been there, seeing your business take steps forward is key.

So, how can you go about finding the improvement you want and need?

Don’t Let Your Small Business Fall Behind

In coming up with means of improving your small business, here are three keys to focus in on:

1. Staying focused on the finances – There is little doubt you have a lot on your plate as a small business owner. Even with that being the case, you can’t afford to see your financial well-being go south. That is why it is important to recognize the times when you are in need of some financial help. Now, if you are in such need, how best to go about getting that help? One consideration would be to seek a line of revolving credit. Getting this credit when approved allows you to use the funding where you feel you need it most. Speaking of your finances, also make it a point to do all you can to keep that revenue coming in. Are you giving consumers better deals than your competition is? Make sure you are competitive so that your competitors are not selling more. That is because they have better prices at the end of the day.

2. Making tech a key part of your operation – How good of a job have you been doing with making tech front and center? From having a business app to necessary tech for your employees, you can’t fall behind here either. If you are not all that tech-savvy, it would behoove you to work with one in-house or on a consulting basis to help you. You can’t afford to think that the competition is not using the latest tech to help propel their companies. Take the time to see where tech can benefit your business and how you can implement it more into your offerings.

3. Treating your employees well – Whether you have few or many employees, how well do you tend to treat them? It is important that they are respected and have opportunities to grow with you. Yes, a good salary is important to most people with jobs. That said knowing they are appreciated by their employers can never be taken for granted. Let your workers know you appreciate them by the occasional pay raise, a bonus now and then and more. If things are stagnant there, some employees may go elsewhere. When this happens in some instances, you are losing talented people that are not coming back to you. It never hurts to sit down and do a yearly review with your employees. See what their feedback is and what they think of the work situation they have now. Chances are you will learn some valuable feedback doing so.

In improving your small business, where will you tend to want to focus in on?

Did you know that there are over 565,000 manufacturers in the USA?

If you are in the manufacturing sector or have any kind of business you will know that supply chain performance is crucial to the success of your business.

How can you ensure that your supplier performance is timely and efficient? How can you evaluate how you can improve it? Why not take a minute to read our in-depth article and find out.


When evaluating the efficiency of a supplier, the first marker you will want to set is performance.

Performance is the overall benefit that the supplier brings to your company. It is more than simply cost-effectiveness. It involves both punctuality of service and the supplier’s contribution to your production of quality products. Does this company do anything which negatively affects my company’s reputation and performance?

If you are interested in learning more about supplier performance markers, why not read on here.


Next, move on to examining the quality of the individual services that the company provides. This is more than just the quality of the goods or materials that they give to your company. It includes customer service, responsiveness, and experience in the field of expertise.

You will notice that we have not discussed pricing yet. While appropriate pricing is important, a company that can give you quality goods in a punctual and trustworthy fashion is more important.


Following this, it is important to look back at the records of each supplier. Have there been any outstandingly positive or negative events associated with this company?

A negative event could involve the late provision of a vital material or deviation from agreed terms. Positive events could include improvements to product quality and communication. Even a lack of negative events can be seen as a positive.

Factoring in historical events when evaluating supplier performance can give you the big picture.


Billing is more than simply punctual handling of payments. It is also the providing of documents that will allow you to be compliant with local authorities.

We live in the most connected world in history. You may even be part of a global supply chain meaning that your supplier may be half-way across the world. However, they should understand your local needs when it comes to bookkeeping and paperwork.

In addition to this, any delays in processing payments or breakdowns in communication should have been recorded. This too will give you the overall picture as to whether your supplier is proving the performance that you need.

Improving Supplier Performance and Much More

If you are in the manufacturing industry, you are no doubt constantly looking to improve the efficiency of your supply chain. Understanding how you can evaluate and measure supplier performance is a key factor in doing this.

By following these simple principles, you may be able to detect ways to lower cost or improve the quality or time of materials or products.

If you liked this article, you may want to take a look at our other blog articles. We gather the latest information on important subjects and share it with our readership.

Obtaining financing for a business is one of the most challenging aspects of starting and running a business. As a result, two of the most common reasons why most businesses fail are cash flow and starting off with too little money. For this reason, 43% of businesses apply for additional funding to continue their business, which begs the question, which business funding solutions should you consider?

Have you thought about a small business line of credit? About 85% of businesses seek loans or lines of credit to fund their business, as opposed to credit cards or factoring. A business line of credit is one of the best business funding solutions, especially for people looking for flexibility and control of their money.

So, what’s a business line of credit, and how does it work? In this post, we’ll guide you through everything you need to understand about this type of business funding and how you can use it to your advantage.

What Is a Business Line of Credit?

A business line of credit loan is a type of business financing that allows you to access funds on an as-needed basis.

Essentially, this means that you will not receive a lump sum of money from the lender, and you can only withdraw a little at a time when you need to, for whatever you need to. Given that a small business line of credit is typically a lower amount compared to a term loan, it is most suitable for immediate short-term expenses and not long-term investments.

Business line of credit comes in two different categories, which are revolving and non-revolving.

Revolving business lines of credit replenish after withdrawals are paid, while non-revolving do not replenish. To get a better understanding of this, for a revolving line of credit, suppose you get a maximum of $50,000.

When you withdraw $10,000 to cater to your needs, the account will be left with $40,000. Once you pay back the $10,000, the amount will replenish back to $50,000. However, when it comes to non-revolving loans, the amount will still remain $40,000 even after you pay back the $10,000.

Secured Business Line of Credit

When you take out a secured business line of credit, the lender puts a lien against a business asset, in which case the asset will be used as collateral when you default. What makes this one of the best business funding solutions is that you typically get a higher credit limit and lower interest rates. Lenders can take equipment, inventory, or property as collateral depending on the amount of credit.

Unsecured Business Line of Credit

An unsecured business line of credit, on the other hand, comes with higher interest rates. Since there is no collateral, they tend to be more risks, and it’s a lot more difficult to qualify for most small businesses. To get this kind of loan, you need to have a positive business track record and a strong credit score.

How a Business Line of Credit Works

Business lines of credit vary from three months to 5 years, and the payback schedules usually vary between lenders. Some could ask for monthly or weekly payments, while others will go as far as to ask for daily payments. Once you open a line of credit, the lender will give you access to a reserve with the amount of money requested.

The lender will provide you the monthly invoice that reflects the amount of credit you used, along with all the interest charges. The payments you make will be based on the actual interest you accrue on the funds you use and not the amount in reserve. The interest rates will also vary and will be set by your lender depending on your risk grade, servicing requirements, and whether you put up collateral.

Apart from the interest rates, most lenders also charge an annual fee. It’s imperative that you inquire about all the transaction fees that apply if you’ll be making a significant number of repayments.

When to Get a Business Line of Credit

Navigate no, but a line of credit is one of the best business funding solutions, when is the best time to get one? If you’re currently having cash flow troubles and regularly require money to cover short-term expenses, then it’s a good time to get a business line of credit.

Maybe you’re having trouble with meeting the day-to-day basics of running your business. Maybe you found a great business opportunity that you need to act on immediately. In both cases, getting a line of credit makes sense.

What Does It Take to Qualify?

Just like most other small business loans, qualifying for a business line of credit, it’s not as easy as most people would like it to be. When you have collateral to put up, then it can be a piece of cake. However, it will get harder to qualify the amount you need for your business if you don’t have anything to put up.

When you apply for the loan, you need to have a personal credit score, bank account information, business financial statements, as well as business and personal tax returns. Additionally, the lender may ask you for information that identifies your business, such as the Employer Identification Number.

The Pros of a Line of Credit

All business funding solutions come with pros and cons, and a business line of credit is no exception. One of the most significant benefits of getting this type of business funding is the fact that you only pay interest on the borrowed amount.

The next best thing about it is that you can access the loan even with poor credit. Beyond that, you get fast access to the money you need, and even better, you can use the money for a variety of purposes for your business.

The Cons of a Line of Credit

On the downside, getting this type of business funding is more expensive compared to most other loan options. The interest rates could be extremely high, depending on whether you have collateral or not and how good your credit score is.

Even worse, if you happen to miss a payment, there’s a chance that it will go over your limit, and the lender may impose fines for it. You will also have to deal with numerous fees because it’s not uncommon to come across annual fees, as well as monthly transaction and maintenance fees.

Choosing the Best Business Funding Solutions

If you’re strapped for cash, a business line of credit is one of the best business funding solutions you can go for. This type of business funding will help you maneuver your business without having to worry about cash flow and the day-to-day business operations until you get things back on track.

For more insightful business advice, please check out our blog section. We have authoritative and valuable content on business products and services, personal finance, business finance, and even career and education. Please check us out today!

As a business owner, one of the most important administrative responsibilities you will have is managing payroll. Payroll is essential for scheduling direct deposits, managing employee health insurance, handling taxes, and more.

In other ways, payroll is simply too important to get wrong. That’s why an increasing number of companies in Australia and beyond are looking toward outsourcing for payroll services.

By outsourcing payroll, you are putting this vital task into the hands of professionals, so you don’t have to worry about it. If you are considering outsourcing your payroll, here are six essential reasons to do so.

1. Outsourcing for Payroll Saves Time

One of the most compelling arguments for using different payroll services is that it will save you a lot of time. By doing payroll in-house, you are forcing employees and yourself to spend countless hours on accounting and admin.

This is time that could be better spent growing your business and unlocking the potential of your team. Outsourcing payroll leaves this to the professionals.

2. Outsourcing Avoids Costly Mistakes

When trying to manage payroll in-house, you run the risk of committing the common payroll mistakes that could cost your business dearly. You could miscalculate taxes, or fail to pay an employee the correct amount.

These can lead to serious legal and professional headaches. An outsourced payroll service will give you the peace of mind you deserve.

3. Outsourcing Increases Data Security

In a world where data security compliance is more important than ever, in-house payroll is simply too risky. People in your business could access payroll to tamper with accounts or embezzle money.

In-house payroll software may not be secure, paving the way for identity theft and fraud. An outsourced service will provide all of the airtight security to keep your business safe and compliant by securing business data.

4. Outsourcing Can Save You Money

Outsourcing payroll will not only save you time but also money. The cost of an outsourced payroll service is likely to be significantly less than the costs of paying employees to manage payroll in-house.

The billable hours spend on payroll tasks are likely to dwarf any fees paid to an outsourcing company. If you care about your bottom line, consider outsourcing for payroll.

5. Outsourcing Provides Access to a Range of Services

Payroll is about so much more than simply using direct deposit to pay salaries. When using a professional Australian payroll service, you automatically gain access to a wide range of additional services and resources.

A digital outsourcing service will also manage leave, calculate overtime, generate contracts and invoices, and so much more. Put simply, outsourcing for payroll generally offers excellent value for money.

6. Outsourcing Ensures Top Quality

Finally, it bears repeating that outsourcing payroll guarantees top quality admin with zero effort on your part. A successful business should be run like a well-oiled machine.

Payroll professionals will ensure that no employee misses and payment and that every single penny is allocated to the right place. For professional payroll quality at low prices, outsource today.

Your Guide to Better Business Management

Outsourcing for payroll will allow you to manage your business better. In fact, doing so is just one of many simple and cost-effective ways to improve how your business operates.

For more guides on better business management, we have got you covered. Make sure to consult our Biz section today to access expert guides on better business management in 2020.

Ever fear running a business? It’s a daunting task, after all.

It involves the right marketing strategy, a business plan, and a good team, among others. Studies show that only 80% of new small businesses survive in their first year.

Being an entrepreneur with a running business can take up hundreds of hours in your week. Keeping a company running involves a lot of moving parts and heavy decisions. Thanks to streamlining, you can make your job easier.

Do you want to know how to streamline business endeavors? In this article, we show you eleven tips on how to streamline your business. Read on to discover how to make your work more efficient.

What is a Streamline Business

With a streamlined business, you can make your company more efficient. Without a proper system, your business can become cluttered and spiral out of control. Streamlining allows you to simplify your business by getting rid of unnecessary processes.

This can involve approaches like removing unnecessary steps or upgrading current technology. Aside from cleaning clutter, this can help you improve productivity. You can improve your services without spending your resources.

This can help you, and your employees avoid mistakes that can cost you. You can ensure that your workers will comply with company rules and regulations. Want to know how to streamline your business? Read on to find out more!

1. Outsource Tasks

Outsourcing is a great solution if your team struggles with the workload. Many businesses, whether small or big, can benefit from this. In can help you increase the maximum amount of workload your team can handle.

To start outsourcing tasks, identify the scope of your project. Give a clear description of your project goals and schedule. Some schedules can influence the final cost.

Select a vendor with the right experience and avoid choosing based on price. Check for portfolios and review a potential vendor’s expertise. Hiring freelancers to outsource tasks can help you focus on other elements of your work.

2. Reduce Paper Usage

Almost 3% of a company’s revenue goes to paper, filing, and printing. Consider going paperless and moving information to digital platforms. Thanks to modern technology, it can even help you improve the flow of information.

Most, if not all, Americans, carry a mobile phone with them at all times. Find digital alternatives to your usual paper products. If you have an iPad, you can use apps like Good Notes and Notability in place of paper pads.

Ditch your paper planner and replace it with your mobile device’s built-in calendar. Cloud storage is an excellent asset for businesses. A trustworthy provider allows you to store and access crucial information.

3. Automate Tasks

Automation is a valuable and innovative way to streamline a business. Many repetitive tasks can consume time and lessen productivity. With automation, you can save time and energy and ensure the proper delivery of these tasks.

You can automate tasks like scheduled posts and sending out client invoices. With social media, you can write posts in advance then schedule them throughout the week. Using digital tools can help you lessen your workload.

Automated emails allow you to send quick responses with your contact form. You may opt to send follow-up emails. Identify common tasks and find the right program to automate them for you.

4. Upgrade Your Technology

There are other ways to use technology to your advantage. If you want to streamline business, upgrade your devices and programs. The productivity of a business may also rely on its equipment.

If your company has outdated equipment, consider replacing these as soon as possible. Upgrading your technology can help you adapt to the modern age. As we continue to face new developments, adapting is essential to a business’s growth.

Online collaborative tools allow you to work with employees amidst the pandemic. Some apps like Basecamp, Slack, and Asana gives you and your team a shared platform. With these, you can deliver instant messages and share important files.

5. Be Strategic When Hiring Employees

A good work team is essential to keep a business running. As you build and grow your company, you may feel the need to hire more employees. You can benefit your finances by being more selective about who you work with.

Your business may already have a sufficient amount of workers. Learning how to assign roles to current employees can be simpler than hiring more people. Avoid giving your current workers too much workload and consider offering promotions.

Only hire more workers if you think your employees now cannot handle the workload. When hiring, create an online application form. You can eliminate candidates with different criteria to fit your need.

6. Limit Travel and Meetings

Traveling is not always essential for your business. You can always replace staff meetings with a detailed email. Traveling and having regular meetings can take up valuable time.

If you want to save time-end get more action, have fewer staff meetings. The pandemic gave the business a great opportunity to try out digital platforms. Some apps like Zoom and Google Hangouts are excellent platforms for online meetings.

Even then, a simple email can replace a meeting that could take hours. Only have face-to-face meetings for crucial updates or reports. Otherwise, you can stick to email, voice mail, and instant messaging.

7. Focus on Relationships With Suppliers

Partnerships can help you build and grow your business. If you have a supplier, learn how to put them first. Forgetting to approve invoices and deliver checks can hurt your relationships.

If you want to nurture your business partnerships, use apps. Some apps can help you track invoices and provide secure payments. These apps can also give you a portal with remittance and payment history.

This can make cash applications easier and improve your partnerships. Better payment can result in better suppliers. This is essential for people who are trying to grow small businesses.

8. Focus on Security

Migrating your business to digital means can help improve and build it. But if most of your data is online, ensure to secure it. You may put yourself at risk for fraud or other issues.

First, find a payment network that can provide secure transactions. This can help you avoid human error and sabotaging bank account details. Digital payments can also help you avoid traditional frauds like check payments.

Are you looking for a secure digital payment system? You can check out this outsourced accounting platform as a start.

If you store your data and resources on a cloud server, take extra security measures. You can secure digital data and accounts by using multi-factor authentication. Keeping your data secure can help you reduce stress and wasted time on potential risks.

9. Upgrade Accounting Systems

Using digital payment systems and invoices is only one part of an accounting system. Other software can help you automate simple tasks. These may include scanning receipts and managing expenses.

Many apps allow you to connect your CRM software. You may also integrate a point of sale system. If your accounting system is open source or crashes, consider getting an upgrade. Outdated software is prone to crashing and data breaches.

You may also lose customer data and risk data breaches. Upgrading your system protects you from digital problems. New features can help you make the workload easier and faster to accomplish.

10. Analyze Outcomes and Get Feedback

When you make adjustments to streamline business matters, study the outcomes. Track results that come from new processes and workflows. This can help you identify tedious issues and other problems that cost you money.

Try using a flowchart to track progress. Investigate which areas cause problems and why. Identify when expenses go up or when quality drops.

Consider getting feedback from your workers. Get an opinion on how well the new processes improve workflow. Some may give you ideas on how to further improve productivity.

Small details can help you identify problem areas easier. You can give your employees a survey. Consider keeping it anonymous to avoid bias.

11. Change and Improve

After identifying problems, focus on changing and improving. Prioritizing the issues can help you find the right solutions faster. Be careful when planning and managing changes.

Building your business involves upgrading systems and processes. Sometimes, you may need to buy new software or hire a new member. When you start implementing changes, be sure to communicate with your team.

Some changes may require training for colleagues. After making changes, monitor the results. Decide if the changes made improvements to the workflow.

If it meets your expectations, you may continue with normal business. Otherwise, you may keep working to fix problems. Stay in touch with your workers to get direct feedback.

Streamline Business Ventures Efficiently With These Tips!

Streamlining your business can help you save time, money, stress, and effort. If you want to make your business more efficient, try these eleven tips. These methods can help you streamline business matters and make work easier.

But why stop here? If you want to keep building and growing your business, check out our other posts! We offer more great business strategies and tips.

How well would you say your company’s sales efforts are working these days?

In the event things could be better, where will you turn to get things headed in the right direction?

While some sluggish sales are all but expected at times, you can’t let them go on endlessly.

With that in mind, what do you need to do to improve sales for your company?

Take Stock of Your Company Sales

When looking at your sales and how they are going, first review if you are going after the right audience.

Yes, it may be a case at times of where you are missing the mark when it comes to those you need to reach out to. Missing the mark too often means you are not reaching those likely to buy from you.

One of the ways to lessen the chances of missing out on sales is when you see what competitors are up to.

Take in some of what they are doing and seeing what works and what does not. While you do not want to copy their efforts, you may well pick up some tips you can then deploy with your business.

Speaking of tips, how much time and effort do you put into rightly recording each sale your company makes?

By having a good record the sales, there is less chance of mistakes rearing their ugly head.

One such mistake is if some of your sales team is not getting the proper commissions for their efforts. That can lead to problems over time.

One of the best ways to record sales is when you have a commission tracker in place.

Such a tracker allows you to record each sale. In doing this, the right salesperson will be noted for each sale. That means they get their proper commission and you do not have to worry about a problem arising.

Sell to the right people and making sure the right people get the commissions. In doing so, you’ve done two of the most important things in having more effective sales.

Spreading the Word

Being able to sell your brand will go much smoother if you are doing a good job of spreading the word.

So, do you do enough to get your brand recognized in front of as many consumers’ eyes and ears as possible?

Given consumers have many selections to choose from, your brand could get lost in the shuffle.

By making sure you are doing as much marketing as possible, you stand a better chance of increasing sales.

Last, be sure you ask some of your most stalwart customers to help you spread the word.

One way to go about that is through customer testimonials.

Such testimonials can help bring in more potential customers. It stands to reason that some are more apt to buy a brand’s products and services if people they know recommend them.

In making for better sales efforts for your brand, take the time to review everything from top to bottom.

You may well discover that there is more you can do when it comes to selling your company to the public.

Going into business for yourself can be both successful and challenging all in the same.

With that in mind, what do you do if you get to a point where you need to switch gears? Are you prepared to do a 180 and change what you have been used to up to now?

For some, the change can be rather easy. For others, it can be quite a task.

So, will you know when you need to switch business gears?

Making the Most of Your Opportunities

If you decide now is the time to switch business gears, what kinds of moves are you talking about?

For one, you may have owned a startup for a while now. You might also be at a point where you want to know how to sell a startup company.

In the event you are contemplating selling it, know that there is help available to you.

That help comes in the form of professionals who’ve helped people such as you sell their startups. As such, they can guide you on where to start with your selling plans.

Among the things you will want to go over in your mind:

· Is now the right time to sell?

· What is the approximate amount of time it will take to sell it?

· About how much can you get for your startup?

· What will you do about any employees you have working under you (see more below)?

· What is next in the cards for you after selling the startup?

By coming up with answers to those and other questions, you are less likely to run into trouble along the way.

Do You Have Others to be Worried About?

One of the big keys in being a business owner is thinking about the people under you.

Unless you are your company’s only employee, think about what may happen to the workers with you if you sell.

That said you should think about any of the following scenarios:

· Will the employees have job offers with the company you plan to sell to?

· Will the employees have to find new jobs and be potentially out of work for a period of time?

· Will the employees have opportunities to go with you to your next business venture?

By thinking about the people who’ve put in the time and effort for you over time, you are doing the right thing.

Don’t Make Any Snap Decisions

Finally, be smart and avoid making any snap decisions when it comes to your business world.

One mistake you do not want to make is that you made a hurried call. You may look back one day with regret to how you did not take some more time to think things through.

Whether selling, buying, back to corporate America or calling it quits, take your time.

By being smart and deliberate, you are less likely to make a major miscue along the way.

If you feel the time has come to switch business gears, where might you be headed?

Dubai is one of the fastest-growing economies and is, therefore, offering numerous work opportunities. It is a city that is open to foreign workers and offers a wide range of opportunities. Get professional assignment help online to enable you to focus on looking for the best job in Dubai. By the time you graduate, you will be on a paycheck.


Learning about jobs in Dubai and applying for them is not an easy task. You also need certainty that the job will be available once you take the flight. Here are tips that help you secure a job in Dubai and enjoy the best returns from the job.

  1. Know The Type Of Job You Are Looking For

There are numerous jobs on offer in Dubai. However, you cannot take any job because there is a vacancy. Take the jobs that are aligned with your skills. Choose a job that lies within your areas of passion and competence.

  1. Determine The Acceptable Pay

Pay will vary from one country to the other. Luckily, Dubai offers one of the most competitive remuneration structures. Only accept a job that will allow you to live comfortably as well as invest in your future.

  1. Look For Alternative Careers

It might not be possible to get the exact job you are looking for during your first attempt. It helps to use the longer route of taking a lesser job as you anticipate the desired one. Once you get to Dubai, you have a higher chance of getting a dream job.

  1. Possess The Desired Skills

Dubai is a land where competence is rewarded handsomely. Sharpen your skills and display them on job-search platforms. They must be the latest and most competitive skills.

  1. Enroll For Job Alerts

Recruitment agencies and job placement sites will alert you when there are positions that suit your competence in Dubai. Register to receive alerts as soon as they are advertised. The first applicants always have the upper hand.

  1. Collect Required Papers

Gather the papers needed to travel and work in Dubai. Though you might possess the most lucrative skills in Dubai, no one will employ you if you lack the papers.

  1. Get Referrals From Friends

Do you have a friend or relative already working in Dubai? These are vital connections that will make it easier to get a job there. They also help you to settle fast and make something out of your stay.

  1. Enroll With An Employment Agency

Enlist with an employment agency. The agencies will process your papers and help you to get these positions on the commission. They take care of you in case of an emergency.

  1. LinkedIn And Other Professional Platforms

Create an attractive professional profile on LinkedIn and such sites. Potential employers and associates will spot you from the platform and offer you the job.

  1. Take The Chance When Your Current Employer Offers It

Is your current employer opening a new branch in Dubai? Take the chance and fly out. This is an opportunity to enjoy a new world of work and make a fortune while at it.

New jobs are being advertised in Dubai on a daily basis. Know where to look for these jobs, get the right skills, and prepare to go to Dubai. You will enjoy one of the most dynamic work environments.

Hong Kong is one of the most illustrious cities in the world. Since colonial Britain, the province has remained a global beacon for finance and commerce. More than just being a port city, Hong Kong has anchored both the Asia and Asia-Pacific market for many years. The province plays a big role in finance globally simply because the city has so much wealth.

In fact, the average Hong Kong resident is believed to be a millionaire and commercial real estate is just as expensive. Even in the midst of this opulence, there is room for the small guy where business is concerned, as newer office formats make it possible for businesses of all sizes to work in even the most prestigious spaces, namely the virtual office.

While some might discount the benefits of the virtual office, let’s see why it is increasingly becoming an important part of the landscape.

An Alternative To High Rents

First and foremost, Hong Kong, as of a few years ago, was rated one of the most expensive places to lease office space worldwide. Finding space in a great location might be difficult, but not impossible, though. When looking for virtual offices in Hong Kong – Servcorp, for example, can place your business right in the middle of the province’s famed Finance Street or Kowloon District.

For a fraction of the price, your business can have access to valuable offices without having to pay the ghastly rents characterised by most CBDs. The reliable internet connection and access to office support can round out your virtual office in the province. In terms of levelling the playing field, the virtual office has proven itself valuable, if not important.

Dense Landscape

Commercial real estate in the province has been forced to move outward away from the centre of the province simply because, in terms of size, space is densely packed. The virtual office proves itself important simply by solving the problem of searching for space in a place where there is very little room. Of course, coworking spaces can also offer businesses office space, especially in Causeway Bay, but the virtual office eliminates businesses having to lease physical space unless they want access to conference and meeting rooms. Even in this case, they only need to rely on the right serviced office provider.

Access Without Excess

The virtual office allows businesses to choose from a menu of options. Depending on the plan, you might have access to a simple business address, so your business appears more professional or you might gain access to actual suites and meeting rooms. Other plans help foreign business register their businesses, which can be great if you need help with this process. Ultimately, your business can choose from an a la carte menu of options, pay for what you only use, and avoid paying excessively every month.

Great Way To Transition

If you happen to be in business in Hong Kong and are waiting for an office to become available, the virtual office is one of the best temporary solutions, especially through any of the serviced office providers. The virtual office can help you grow comfortably online while waiting for office space to open up because today’s technology provides businesses with a wide array of tools to work comfortably. If you do decide that the virtual office is probably a better format, then simply adjust your online platform for business growth.

More Than Important

Being able to secure a great place in Hong Kong’s thriving business scene is very important. SMEs and start-ups can actually afford to position themselves to work in prestigious locations in and around the CBD. Just in terms of providing a platform for having access to typically expensive areas, the virtual office is more than important but very valuable as well.

Two of the most effective online marketing strategies today are SEO and email marketing, but with so many companies using them you need to have smart approaches to gain an edge when you use them. Here are some great ideas on how to use these marketing strategies to beat out the competition.


Every business needs an online strategy that has Search Engine Optimization (SEO) at the center of it. The reason is simple. The majority of people will use a search engine to try and locate something on the Internet. There are billions of page and over a billion websites on the Internet that will be searched. The average person will not go through more than 3 search pages for any one topic.

With so many websites on the Internet and nearly all of them coming up in a search, you need to do all you can to get your company to the top of a search. SEO is the way to get this accomplished.

There are many companies that out SEO strategies that will propel your company to the top of search, but the reality is that everyone is fighting for the same retail space and not everyone can provide it.

To give your company an edge you need to work with a firm that takes a specialized approach to SEO. One that delivers complex enterprise SEO tools that leverage a deep understanding of the acquisition funnel to achieve business goals. It should use advanced data analysis, competitive evaluation, and innovative applications of SEO trends, creating a comprehensive approach to SEO.

Working with this type of SEO firm gives your company an advantage over the average company seeking to leverage SEO and will assist you in getting to the top of search.

E-Mail Marketing

Email marketing remains one of the most effective type of online marketing today. Some of the reasons that email marketing is so effective are:

It can help your company become a trusted news source for customers: E-mail marketing campaigns should be wrapped in providing useful information to customers. You can pick topics that are relevant to them and always provide solutions to their biggest current challenges. When you do this, they are eager to open your emails.

You Can Make Them Personal and Targeted: E-mail marketing allows you to be targeted to the specific individual customer or target. If you are building an email list, Klean Leads allows you access to their database of over 500+ million local businesses from all around the world. Today’s best email marketing software lets you analyze user data, partition your contact lists based on specific factors and then send emails relating to the needs of that target. The level of personalization is appreciated by those who you email.

Email marketing is Cheap: You will need to spend money for a top email automation or CRM software package, but after this initial purchase, emails have the lowest delivery rates, often costing less than a penny per message to send. In terms of the amount of time you will need to spend to formulate and send emails, the software will cut that time in half and teach you to automate many of the processes. In the end, email marketing is just cheap.

You Can Create Them to Solicit Actions: The standard email will typically elicit a response so people are not thrown if you ask for one in a marketing email. In fact it is advisable that you include some type of call to action in your emails.

You Can Accurately Measure Responses to Your Emails: One of the main reasons email marketing persists is that you can understand if it is working and why easily. You can check delivery rate, open rate and click-through rate, and other key metrics. This allows you to make any needed changes on the fly and jettison any aspect of the email that is not getting you responses.

The smart way to leverage email marketing is to do it continuously and consistently. It will take time because you must get through all of the clutter in your customer’s inbox but once you establish yourself, you will reap the rewards.

Utilize smart approaches to SEO and email marketing and it will have a positive impact m your small business’s bottom line.

Written by Rajiv. He is writing content for Pearl Lemon. You’ll find me playing with my dog Gizmo in between copious cups of coffee and even the odd donut or three 😛